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Marketing & Media Update

West Valley Blog Update & Opportunities...

Wendy McClain
Director of Marketing

The West Valley Blog is a great marketing tool that builds trust and credibility with our community. Our goal is to provide stories that are engaging and create a “buzz” among our social networks. People are always searching for fun and different takes on various health ailments, and our online community is active in posting comments and sharing with their friends. We promote our blog content regularly on our web pages, Facebook and Twitter.

2016 blog reads = 25,552

January – June 2017 blog reads = 18,171

New content posts weekly and we are always looking for providers who would be interested in being an expert source. Please contact Wendy McClain if you would like to be a resource for future blog opportunities.

Reputation Management

Below is a look at the online reviews (Google, Facebook, Yelp, etc...) processed May – June 2017 in comparison to the national average for hospitals and West Valley’s all-time data.

 

WVMC – May 1, 2017 to June 30, 2017

National Average – May 1, 2017 to June 30, 2017

WVMC -- All Time Data

Reviews Processed

18

17,863

548

Positive Feedback

10 positive reviews/surveys

12,254 positive reviews/surveys

396 positive reviews/surveys

55.56%

68.60%

72.26%

Neutral Feedback

1 neutral review/survey

654 neutral reviews/surveys

13 neutral reviews/surveys

5.56%

3.66%

2.37%

Negative Feedback

7 negative reviews/surveys

4,955 negative reviews/surveys

139 negative reviews/surveys

38.89%

27.74%

25.36%


How you can help …

We are in a culture that depends so much on online reviews when choosing a healthcare facility. Encourage those you interact with to share their positive patient experiences by writing an online review on Facebook, Google or Yelp. Asking your patients to share their stories online as it lets others know what to expect from us as a healthcare provider.

You can also become a part of our online community! It speaks volumes to have our medical staff share our stories on social media with their friends and family.


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